The landscape of healthcare is changing, and one of those changes is virtual doctor visits. Recently, health insurer UnitedHealthcare announced it would begin offering in-network virtual doctor visits to its members, for the same cost (or even less) than traditional visits. Doctor on Demand, Optum’s NowClinic, and American Well’s Amwell will provide the care.
This may not mean much for many hospitals or medical care facilities right now—especially in the accounts receivable department—but such a step could mean big changes in the way our visits to the doctor are conducted in the future. As hospitals continue to invest in new technologies that help them better serve patients, standard exam rooms may take up less space as those visits move digitally, allowing for more real estate devoted to special care. And as always, finding proper ways to price these visits—and get paid for them—will no doubt be a frequent topic of conversation.
You can read more about the program in this article.